Product design, photography, videography and marketing
parkrun Asia Pacific Shop
Product Videos
Hero Video
This video is designed to personalise the user experience on the parkrun Asia Pacific shop.
Featuring staff from the parkrun office, the video helps to explain how the parkrun Shop keeps parkrun’s free events operating in Australia, and how the products are developed to be high quality and sustainable.
Volly Brolly
This project involved the product design, marketing and imagery of a new product in the parkrun Shop.
It also included a series of EDMs, where emails were strategically sent to parkrun Shop customers based on their location.
Over the course of 5 days, 12 email groups received an email, just as it started raining outside!